Bring Brooklyn to your neighbourhood
Now inviting passionate people to bring Brooklyn to their local community.
Bring
Brooklyn
to your neighbourhood
Now inviting passionate people to bring Brooklyn to their local community.
- Made fresh in-store every day
- ♡ High-foot-traffic shopping centre model
- End-to-end franchise support
- Hand crafted with love
- Tastes like happy!
- Made fresh in-store every day
- ♡ High-foot-traffic shopping centre model
- End-to-end franchise support
WHY BROOKLYN?
Bold brand. Proven model. Real support.
We bake donuts fresh in-store every day, serve specialty coffee crafted to the same high standards as our donuts, and build franchise partnerships on genuine support, not just a logo and a handbook.
Brooklyn Donuts is for franchise partners who care about what they serve and how they show up every day. Our model is build around a high-energy store experience, premium products, exceptional quality, operational consistency, and creating loyal customers who keep coming back.
If you’re ready to bring the Brooklyn energy to your neighbourhood, we’d love to hear from you.
“It’s one of the most exciting businesses in Australia at the moment and is leading the way in the coffee and donut industry and they have such big plans to go, it’s going to get there for sure.”
- Jamie
Franchise partner, Brooklyn Donuts Toowoomba.
Built for high-foot-traffic, high-craving moments.
Donuts are impulse-driven. Coffee brings people back daily. Add frappes and drinks, and you’ve got a menu built for both quick visits and repeat traffic.
Our stores are designed for busy retail environments, with bold branding that stands out and pulls people in.
Built for high-foot-traffic, high-craving moments.
Donuts are impulse-driven. Coffee brings people back daily. Add frappes and drinks, and you’ve got a menu built for both quick visits and repeat traffic.
Our stores are designed for busy retail environments, with bold branding that stands out and pulls people in.
What makes
Brooklyn
different
what makes Brooklyn different
Real Quality
NYC-inspired donuts made fresh in-store daily, with house-made jams, custards and proper ingredients.
No boring stuff. No fake stuff.
Real PEOPLE
We believe great stores are built by great people. Our people-first approach focuses on exceptional customer service, positive energy and a strong team culture that keeps customers coming back again and again.
We've Got Your Back
From site selection to opening day and beyond, we’re in it with you. Systems, brand, training, tech, and a team that actually picks up the phone.
Available Locations
QLD
Brisbane Opportunities
Premium shopping centre locations across Brisbane and Queensland. High-traffic sites, strong visibility and now taking EOIs.
Typical investment:
$290k–$320k depending on site and fit-out
Specialty retailers: Coles, Kmart, Woolworths, Apple Aldi, David Jones, JB hi-fi, Reading Cinema
NSW
Sydney Opportunities
Premium shopping centre locations across Sydney and New South Wales. High-traffic sites, strong visibility and now taking EOIs.
Typical investment:
$290k–$320k depending on site and fit-out
Centre turnover:
$600 million
VIC
Melbourne Opportunities
Premium shopping centre locations across Melbourne. High-traffic sites, strong visibility and now taking EOIs.
Typical investment:
$290k–$320k depending on site and fit-out
Available Locations
NSW
Sydney Opportunities
Premium shopping centre locations across Sydney & New South Wales. High-traffic sites, strong visibility and now taking EOIs.
Typical investment:
$290k–$320k depending on site and fit-out.
Centre turnover:
$600 million
Specialty retailers: Coles, Kmart, Woolworths, Apple Aldi, David Jones, JB hi-fi, Reading Cinema
QLD
Brisbane Opportunities
Premium shopping centre locations across Brisbane & Queensland. High-traffic sites, strong visibility and now taking EOIs.
Typical investment:
$290k–$320k depending on site and fit-out.
Cost to you:
$295k-$320k
Centre turnover:
$600 million
Specialty retailers: Coles, Kmart, Woolworths, Apple Aldi, David Jones, JB hi-fi, Reading Cinema
VIC
Melbourne Opportunities
Premium shopping centre locations across Melbourne. High-traffic sites, strong visibility and now taking EOIs.
You bring the drive.
We bring the systems & support.
From site selection to launch and beyond, we support franchise partners at every stage of the journey.
Site & Location
We help identify high-foot-traffic locations and guide you through site selection, negotiations and lease approvals.
Store Design & Fit-Out
From concept to completion, we ensure every store is designed to perform, creating an exciting customer experience while maximising operational efficiency.
Training & Onboarding
Comprehensive hands-on training covering operations, product preparation, customer service and business management—giving you confidence from day one.
Products & Operations
Our proven operating systems cover every aspect of the business, helping you deliver quality products consistently while keeping daily operations efficient and scalable.
How it works
Simple. Clear. Built to get you open.
01
Start the conversation
Submit your enquiry and we’ll organise an initial discussion to see whether Brooklyn is the right fit for you.
02
Apply & move forward
Complete your application. We’ll walk you through investment requirements, available locations and everything you need to make an informed decision.
03
Lock it in
Final approvals and franchise agreements are completed, securing your place as a Brooklyn Donut & Coffee Co. franchise partner.
04
Training time
Receive comprehensive, hands-on training covering products, operations and running a successful Brooklyn store.
05
Opening day
Launch your store with full support from the Brooklyn team and start serving customers from day one.
05
Opening day
Launch your store with support from the Brooklyn team and start serving from day one.
- Brooklyn Donuts
- Hand crafted with Love
- Tastes like happy!
- Brooklyn Donuts
- Tastes like happy!
- Hand crafted with Love
- Brooklyn Donuts
- Tastes like happy!
- Hand crafted with Love
FAQS
Got questions? Good.
Here are the ones we hear most from franchise partners.
How much does a Brooklyn Donuts franchise cost?
The total investment typically ranges from $290,000–$320,000, depending on the location and fit-out requirements.
This investment covers everything from store design and construction through to training, systems and opening support.
Request our Franchise Information Pack for a complete investment breakdown.
What kind of locations are available?
We primarily focus on high-foot-traffic shopping centre locations across Australia, with opportunities in both established and emerging retail precincts.
Our property team works closely with landlords and shopping centres to secure locations that align with the Brooklyn brand and have strong long-term growth potential.
Do I need franchise experience?
No.
Many of our successful franchise partners come from a variety of professional backgrounds. What matters most is your passion for customer service, commitment to quality, leadership skills and willingness to follow a proven business system.
We’ll teach you the rest.
What training is provided?
Every franchise partner completes comprehensive training covering:
- Product preparation
- Coffee and beverage standards
- Daily operations
- Customer service
- Team leadership
- Food safety and compliance
- Business systems and reporting
Our goal is to ensure you’re confident before opening your doors.
What ongoing support do franchise partners receive?
Support doesn’t stop after opening day.
You’ll have ongoing access to:
- Operational support
- Marketing campaigns and national promotions
- Product development
- Supply chain management
- Technology systems
- Business performance reviews
- New product launches
- Training updates
- Dedicated franchise support
We’re invested in your long-term success.
How long does the process take?
The timeframe varies depending on site availability and construction, but most franchise partners can expect the journey from enquiry to opening to take approximately 3–6 months.
Our team will guide you through every milestone along the way.
Can I choose my own location?
Absolutely.
If you have a location in mind, we’d love to hear about it.
Our property team will assess the site and work with you to determine whether it’s suitable for a Brooklyn Donut & Coffee Co. store. We can also introduce you to available opportunities within our growing network.
Ready to own a slice of Brooklyn?
Submit your details and we’ll send you our Franchise Information Pack, including current opportunities, investment details and the next steps towards becoming a Brooklyn Donut & Coffee Co. franchise partner.
